Yoko Ono / A celebration of Being Human. “We are beautiful, we are fun, we are mammals without tails”

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YOKO ONO [Ono Yoko Lennon] (Tokyo 1933)

Langenhagen, Stadt Langenhagen, 1994, 11x11 cm., sticker printed as part of the promotional material published for the exhibition held in Langenhagen, 1994.

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YOKO ONO [Ono Yoko Lennon] (Tokyo 1933)

Langenhagen, Stadt Langenhagen, 1994, 11x11 cm., sticker printed as part of the promotional material published for the exhibition held in Langenhagen, 1994.

YOKO ONO [Ono Yoko Lennon] (Tokyo 1933)

Langenhagen, Stadt Langenhagen, 1994, 11x11 cm., sticker printed as part of the promotional material published for the exhibition held in Langenhagen, 1994.

«A celebration of Being Human», è un progetto elaborato da Yoko Ono per la città di Langenhagen: a partire dal 26 ottobre 1994, la cittadina viene interamente tappezzata da manifesti raffiguranti un sedere nudo (probabilmente proprio quello dell'artista), e vengono distribuiti ovunque adesivi, magliette, cartoline, ecc. con la medesima immagine. <br><br> "In 1994, Ono was asked to create a project for the city of Langenhagen, Germany. Connecting to her 1966 film, Bottoms, she created a black and white photo of bare buttocks. Underneath the image, the caption reads, «A Celebration of Being Human». The subtext says, «we are beautiful, we are fun, we are mammals without tails». To some startled viewers, the image appeared on billboards, buses, advertising columns, streetcars, shops, public buildings, posters, shopping bags, umbrellas and postcards. It was even given to passengers at the airport, implying that the motif would travel around the world. While this idea had its origins in the 1960s, the Langenhagen project takes it much further. In keeping with early Fluxus ideas, having the same image disseminated throughout the city (and, potentially, the globe) debunks the sanctity and elitism of art, turning the attention away from the individual artist while presenting art as an interactive, participatory experience" (Carolyn Boriss-Krimsky, «Yoko Ono: Art of the Mind», Art New England, October/November 2001) . <br><br> "Faces can lie, backsides don't. So long as they continue talking about butts, they will not be killing each other" (Yoko Ono).

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